Non-recurring revenue in SaaSMany SaaS businesses have some services/one-time revenue. While this type of revenue doesn’t have enterprise value, customers do expect to…14h ago14h ago
Advice for the complex sales cycleI recently re-read “Hope is not a Strategy — The 6 Keys to Winning the Complex Sale” by Rick Page. The book is great and below are some…1d ago11d ago1
Q3 2024 Venture Investing and M&A DataThe CB Insights Q3 2024 State of Venture Report is an analysis of global venture capital trends, focusing on dealmaking, funding, and exits…2d ago2d ago
Comparing profitable and unprofitable SaaS is surprisingWe closely monitor ever SaaS company that has gone public since October 2017. In this blog we compare the performance of the profitable and…6d ago6d ago
2023 SaaS Cash Efficiency relative to GrowthTo measure cash efficiency in SaaS, we look at the change in revenue for the year divided by operating loss for the year. Cash efficiency…Nov 12Nov 12
The return on SaaS S&M SpendThe return on S&M spend in SaaS has gotten worse over time. We can see this decline by comparing the efficiency of S&M spend in 2023 to…Nov 111Nov 111
SaaS Account Executive Data for Sales LeadersThe 2023 Bridge Group AE Metrics Report offers an in-depth analysis of Account Executive (AE) roles in B2B SaaS companies. The report draws…Nov 8Nov 8
The State of the Cloud in Q3We closely watch cloud revenues of Amazon, Microsoft, and Google to gauge the direction of the software market. The cloud divisions of…Nov 5Nov 5
Establishing expertise to drive sales for B2B AE’sWe had the opportunity to speak with Bob Marsh about B2B SaaS sales. He was the CEO of LevelEleven in Detroit which was a wonderful…Nov 4Nov 4
SaaS Spend Categories as Percent of RevenueWhat percent of revenue should a SaaS company spend on major expense categories? In this post we show COGS, R&D, S&M, and G&A as a percent…Oct 301Oct 301
